Clubhouse: Is the audio app really worth $4bn?
|bbc.com 08 Apr 2021 at 10:14|
Elon Musk, Oprah Winfrey, Kanye West, Demi Lovato and Mark Zuckerberg are among the celebrities to have popped up on the service. And you can find chats about everything from Bitcoin and Buddhism to relationships and R&B music on it.
Even so, the idea that this one-year-old app could be worth $4bn (£2.9bn) is startling.
It stems from a Bloomberg report saying the San Francisco-based start-up is seeking fresh funds at this level.
But it was only in January that venture capital fund Andreessen Horowitz bought a stake .
The jump may be justified by a follow-up report that Twitter has discussed buying the app for the higher price - although it declined to confirm this when asked.
image captionTesla chief Elon Musk and the singer Demi Lovato have both appeared on Clubhouse in recent weeks
Clubhouse had about 13.4 million users in late March, according to research firm App Annie, having added about a fifth of that number over the previous four weeks alone.
In short, it s growing quickly - despite being "invite only" and limited to Apple s iOS - and appears to have found a gap in the market.
"It s at the intersection of several hot trends - audio, live and social," said Joseph Evans from Enders Analysis.
"And it s recreating some of the things we can t do normally because of the coronavirus pandemic restrictions, such as attending a talk or having a group conversation."
At present the app doesn t make any money. But that s not necessarily important.